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Brand kits

A brand kit is a saved set of colours, a font, a logo and defaults for captions, emoji, animation and music. Every clip that uses the kit carries them, and you can still change any of them in the editor.

3 min read

Watch it done — a narrated walkthrough of the real app

0:45 · narrated, with captions

  1. 1

    Create a kit

    Click Brand Kits in the sidebar, then New brand kit. Under Identity give it a Name, pick Primary (caption fill and highlights), Secondary (caption text) and Accent (the word being spoken), and choose a Font family. The preview on the right updates as you pick.

    Screenshot from the current app — the ring marks step 1
  2. 2

    Set the defaults

    "Defaults for every clip" holds a Default caption preset, Default emoji set, Default animation preset and Default music (No music, Stock track or Random by mood). They are applied to each new clip that uses this kit.

    Screenshot from the current app — the ring marks step 2
  3. 3

    Save, then add a logo

    Press Create brand kit. The Logo section is available after you create the kit — upload an image (a PNG with transparency gives the cleanest result); it saves on its own.

    Screenshot from the current app — the ring marks step 3
  4. 4

    Apply it to a clip

    In the editor click the Brand tile and choose the kit from the Brand kit menu (it starts on None). The kit's colours, font and defaults take effect on that clip.

    Screenshot from the current app — the ring marks step 4

Good to know

  • Brand kits are a paid feature: Pro includes one brand kit (colours, caption font and logo); Studio and Agent include unlimited brand kits. Kits you already have always stay yours to edit and use.
  • Edit an existing kit from its card on the Brand kits page.

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